"Television Scripted Series - Curb Your Enthusiasm - Toyota Prius"
Three-time winner of Madison & Vine's "Five Best Integrations of the Year"
Featured in the Association of National Advertisers: "Best Practices in Branded Entertainment"
Ten-time winner of "iTVX Featured Placement of the Week"
We are a specialized end-to-end Branded Entertainment agency that creates innovative, engaging, entertaining and compelling opportunities for brands across entertainment properties in television, film and on the web.
It’s not just enough to embed your products and brands into entertainment. Brands must leverage and elevate their equity to best enhance opportunities and fully achieve their marketing objectives.
Brand Arc develops, creates and executes content with agencies, studios, networks, producers, digital specialists and talent to successfully create a multitude of different types of engaging brand experiences.
Strategic Brand Development
It starts with understanding how consumers are inspired and what motivates them to embrace a brand. This insight-based approach provides the foundation for creating emotional bonds with consumers to convey the right message, through the right channel, at the right time.
Media Planning & Digital
We provide a media-neutral, consumer-centric approach that unites media and creative ideas in traditional and non-traditional ways. Whether you are looking for an effective distribution strategy or interested in original web content, Brand Arc can plan, negotiate and manage the best path for you.
IP Extensions &
Brands don’t have to be anchored to the shows and their websites. The most compelling and lucrative extensions of TV and personality driven brands can be built leveraging the intellectual property and creating new and interesting products and services.
Brand Arc’s dedicated team of highly specialized experts and experienced professionals work
with an established network of entertainment industry relationships to create and build
compelling and engaging entertainment marketing campaigns through innovative thinking,
collaboration and deep strategic insights brought to each opportunity.